A complete audit of your online presence + a step-by-step action plan built specifically for your business. Your skill level is not the problem — visibility is. Now you have the exact playbook to fix it yourself.
Your full audit + action plan delivered as a branded PDF. You implement it yourself on your schedule.
Delivered within 5 business days of intake
Everything in the DIY SOP plus a 30-minute call with Erika to walk through your plan, answer questions, and prioritize together.
Call scheduled within 7 days of intake
Seamstresses, tailors, woodworkers, detailers, upholsterers — people whose work speaks for itself but Google has no idea they exist.
Solo estheticians, massage therapists, lash techs — booked on referrals alone and ready to start showing up when new clients search.
Music teachers, tutors, coaches — years of experience and a full roster of happy clients, none of whom found them on Google.
Restaurants, caterers, food trucks — packed on Friday nights but invisible to someone searching for you on a Tuesday.
Cleaners, landscapers, handypeople, pet sitters — the backbone of every local neighborhood, mostly invisible online.
Alternative schools, learning programs, specialized tutoring — differentiated concepts that parents can't find because Google doesn't know they exist.
A complete snapshot of your current online presence across Google, Yelp, Facebook, and key directories. What you have. What's missing. What's broken. Before anything else, you need to see the full picture.
Every fix ranked Critical, High, Medium, or Later with a time estimate for each. No more guessing what matters most. Work through this list in order and you'll move the needle faster than trying to fix everything at once.
The exact search terms your ideal clients are typing right now — with instructions on where to use them on your site. Includes language fixes, page title formats, and meta description templates specific to your business and city.
Step-by-step instructions to claim, complete, and optimize your GBP. Ready-to-paste business description written for your specific business. Service list to add. Photo types to shoot. Weekly post templates you can copy.
Word-for-word text scripts and in-person scripts for asking current clients for Google reviews — without feeling awkward about it. Plus response templates for 5-star reviews and negative reviews.
Specific fixes for your site — H1 structure, meta titles, schema markup, location pages, blog strategy, and homepage quick wins. Includes platform-specific instructions (Wix, Squarespace, WordPress, or custom) so you're not left guessing.
Every directory where your business should be listed — with your current status and exactly what to do on each one. Includes your NAP (Name, Address, Phone) in the exact format to use everywhere so Google trusts you.
A weekly, monthly, and quarterly checklist so visibility doesn't slip after you've built it. Includes a tracking table to record your numbers every month and watch the progress stack up.
The highest-impact, lowest-effort fixes you can do immediately — often within 30 minutes each. Most clients see a measurable difference within 30 days just from the quick wins section alone.
Choose your plan and complete a short intake form. The more detail you give, the more specific your SOP will be.
I review your website, Google Business Profile, social presence, and key directories. Every finding documented.
A fully custom, branded PDF is built for your specific business — not a generic template with your name swapped in.
Work through the priority matrix at your own pace. Most clients see movement in 30–60 days just from the quick wins.
Your skill level is not the problem — visibility is. For $197 you'll know exactly what's holding you back and exactly how to fix it.